Brainstorming ideas for our film

This shows our different ideas for our film we decided to go with our second idea which was inspired via an article we found online, we also took different elements from each category as we trialled and tested different ideas for our film.

Location Research

Location research

For our location we decided we need an open rural area that is a likely place for teenagers to either walk through or hang around in, therefore we concluded a park would be an ideal space for our protagonist to be walking through on her way our or home. We liked the idea of Gibraltar rec, which is a local park near to our school it was easy for our group to meet and was a typical place teenagers would go to regularly in the summer – this was our first issue with using the park as we would be filming mid Jan beginning of February so not as many teenagers would be in the park as its cold and wet mostly. We then decided the alley next to our school was a key location as it was also easy to get to and was an in closed space which could emphasise feeling trapped and like our teenage protagonist is being stalked. Also the alley is full of bushes and trees making the light concealed more and giving our stalker places to hide from the teenager whilst she’s suspects that someone is following her.

We went to the alley to take pictures and plan how we were going to film and hid our stalker away from people, we took pictures of the alley -

These are just some of the pictures we took, we took them during our free periods at school. Due to this being in the middle of the day, the lighting is very bright, however, to ensure that we lighting is dark and dim which is the typical lighting of a horror genre we will film at about 4/5pm when it starts getting dark. By having dark lighting we create tension as it’s typical of a horror genre. Usually dark lighting would make the audience feel uneasy as they will feel that the protagonist is vulnerable in the dark and this would engage them in the opening.  After going to our main location, we found many benefits of making it the location we are going to use in our film as it is perfect for the effect were looking to give.

Research Table

In this research we found that remote and abandoned places are the scariest places to film, so therefore we chose to film in an alleyway which is quite remote and so therefore will coincide with the research. The alleyway is also very convenient and it goes with our storyline as the girl is leaving school and there is an alleyway right next to our school therefore we can show the girl leaving school and walking through the alley way. Over a half of people we asked answered that they like horror films including a group of teenagers, however we still decided to use a girl teenager as the main character as it would be this is crucial for our opening, the rest of the film will include a group of teenagers searching for the girl after she has been abducted. Most people answered that they find supernatural horror films most scary, we considered making a supernatural opening however we thought it would be very hard to do this without professional equipment that are used at real film studios. Therefore in our opening we decided to use a realistic story which could happen to anyone, we hope that this will make our audience scared and play on their minds.

Mood Board Horror

each of these images represent individual ideas that all combine to make the basis of our film. the outline of our horror film is a girl getting stalked in her local park and she notices she's being followed until her final suspected abduction as we are leaving our film on a cliff hanger. the images of the young girls, show the element of either being stalked without realisation or being kidnapped. our first idea was to use a van however due to that being a difficult prop to use, we chose the local train station and will be using the train as a prop - when the train pulls away the girl  disappears leaving ther ending on an enigma code. the images we looked for parks had a dark twist to them, making what seems like an innocent play ground for children have a more sinister spin. we chose a park because there easy to access not always busy which makes it have a more realistic feel - as something like this could happen.

at the end of our short film we also want to show a short clip of our 'victim' in a dark isolated area who is terrified of he abductor, we think this will create tension and suspense but also build on the enigma code and leave everyone curious and wanting to know more. - that's why we have used the pictures of the dark basements and ropes.

Woman in Black Target Audience

Woman In Black

the woman in black was more popular with the male gender as 60% of males watched it compared to 40% this could be because the main protagonist Daniel Radcliffe  is male therefore meaning they relate more,there was two most popular categories.

According to the research above, age range of people that watch horror films is 15-24 and 25-34 therefore we need to appeal to this age group by including content they like and makes them scared such as kidnap of a school girl as it is something that could happen to anyone. 

The highest percentage of people who watched this film was the DE class which are the unemployed and the AB class which is the upper class. Therefore, we will need to consider using a recognisable suburban setting to appeal to both demographics. 

More men watch horror films than women according to the research above; therefore, we may include some attractive female characters to attract the men's attention according to the 'Male Gaze Theory.' Also, we will include stereotypical male characters to appeal to the female audience. 

The House At The End Of The Street Target Audience

The House At The End Of The Street

the most popular category that people watched this film was between 15-24 the gender was split 50/50 not making it specific which the main which could allude to having two main characters being late teens or early adults. having younger protagonist would relate to the target audience of 15-24. C2 was the most popular category which is manual labourers and have more active working jobs such as scaffolder or cleaner, 

Conjuring Target Audience

Conjuring

The  most popular age group that watch the conjuring where between 15-24,the most popular gender was Female at 54% compared to males which was 46%. suggesting females watch it more leading us to decide we need to make sure our film targets young males and females however we could have a female protagonist to appeal to women more. also we could make them between 15-24 to make them relatable to the target audience.the demographic of the audience was typically C1 which is supervisory clerical and junior managerial,administrative,professional occupations.

Film institutions Major 6

Film Institutions 'the big 6'

Warner Bros

Warner Bros is an American entertainment company, a division of Time Warner, headquartered in Burbank, California. Warner Bros. is a member of the Motion Picture Association of America. it was founded in April 4, 1923; 93 years ago(official incorporation; film productions goes back as far as 1918). Warner bros are commonly known for their cartoons such as loonie tunes which were made in 1930-33. Until 1969 Characters such as Bugs Bunny, Daffy Duck, tweety bird and Porky Pig became central to the company's image in subsequent decades. Bugs in particular remains a mascot to Warner Bros.in recent years Warner bros have been producing more sci-fi action films with superheroes such as suicide squad, the dark knight.

Walt Disney

Walt Disney Pictures is an American film production company and a division of Walt Disney Studios, owned by The Walt Disney Company. The division is based at the Walt Disney Studios in Burbank, California. It took on its current name in 1983. Walt Disney Pictures is classified as one of Hollywood's "big six" film studios. It was founded on October 16, 1923; 93 years ago. Disney produce family friendly films such as Cinderella, the jungle book and finding nemo. Disney only used to make animated films but in recent years they have started making films with real actors as characters on screen rather than just behind a microphone in a studio.

Universal

 Universal was founded in 1912 by 10 founders, it is the oldest surviving film studio in the United States but in the world it’s fourth. It’s a part of the big six film studios. Universal studios is also known as universal studios and it’s owned by comcast.Universal owned the rights to Oswald the lucky rabbit character, although Walt Disney and Ub Iwerks had created Oswald. they create films from all different genres for example pitch perfect, minions,ted and the visit these are all 2015 films and are all for different target groups this shows they company is very versatile.

20th Century Fox

20th Century Fox is a member of the motion picture association of America In 2015, 20th Century Fox celebrated its 80th anniversary as a studio. The studio was founded on May 31, 1935 81 years ago, this was done by merger. it also part of the big six film institutions, they also make a wide variety of films such as avatar, dead pool, trolls, the sound of music and star wars.

Columbia

The studio, originally founded in 1918 as "Cohn-Brandt-Cohn Film Sales" by brothers Jack and Harry Cohn and Jack's best friend Joe Brandt, released its first feature film in August 1922. It adopted the Columbia Pictures name in 1924 and went public two years later. The name is derived from "Columbia", a national personification of the United States, which is used as the studio's logo. In its early years a minor player in Hollywood, Columbia began to grow in the late 1920s, spurred by a successful association with director Frank Capra. It's the world's fifth largest major film studio. Its currently under the operation of Sony entertainment they primarily distribute their films under the Columbia label as its better known.

 Paramount Studios

Paramount Pictures Corporation is an American film studio, television production company and motion picture distributor, consistently ranked as one of the "Big Six" film studios of Hollywood. Paramount is the fifth oldest surviving film studio in the world and the second oldest surviving film studio in the United States. It was founded May 8, 1912; 104 years ago. Paramount is responsible for sci-fi franchises such as star trek and transformers. As Well as releasing comedies and action films.

18 certificate film

18 rated Film

 these films are rated an 18 because the material is seen as a breach of the criminal law or has been created through the commission of a criminal offense. also its rated an 18 because the material or treatment appear to risk harm to individuals via their behaviour and society. for example the detailed portrayal of dangerous or violent,sexual violence drug use look appealing therefore these portrayals may cause the audience to find this way of living exciting etc.often 18 rated films have more explicit images of sexual activity - also sex work films may be accessible to younger viewers. where sex material genuinely seeks to inform and educate in the matters such as human sexuality or safer sex and health, explicit images of sexual activity may be permitted. sex works primary purpose is sexual arousal or stimulation. sex works contains only material which may be stimulated generally passed 18. sex works containing clear images of real sex, strong fetish material,sexuallt explicit animated images, or other very strong sexual images will be confined to the R18 category. 

U certificate film

U Rated Film

U Universal –  means Suitable for all

A U film should be suitable for audiences aged 4 and above, although its impossible to predict whether this will upset the child. these films should be set in a positive framework and offer reassuring counter balances to violence. If the film is particularly aimed at primary school children certain language and behaviour is seen as unacceptable. The overall outcome should be reassuring to the child.

12A certificate film

12A Rated Films

Films classified 12A and video works classified 12 contain material that is not generally suitable for children aged under 12. No one younger than 12 can go and  see a 12A film in a cinema unless accompanied by an adult. Discriminatory language or behaviour must not be countersigned by the work as a whole. Aggressive discriminatory language or behaviour is unlikely to be acceptable unless clearly condemned. Misuse of drugs must be infrequent and should not be glamorised or give instructional detail as younger children may be influenced. No endorsement of anti-social behaviour. There may be moderate language. Strong language may be permitted, depending on the manner in which it is used, who is using the language, its frequency within the work as a whole and any special contextual justification. There may be nudity, but in a sexual context it must be brief and discreet. Sexual activity may be briefly and discreetly portrayed. Moderate sex references are permitted, but frequent crude references are unlikely to be acceptable. Sexual violence may only be implied or briefly and discreetly indicated, and its depiction must be justified by context.

PG Certificate Film

PG Rated Films 

General viewing, but some scenes may be unsuitable for young children A PG film should not unsettle a child aged around eight or older. Unaccompanied children of any age may watch, but parents are advised to consider whether the content may upset younger, or more sensitive, children.Discriminatory language or behaviour is unlikely to be acceptable unless clearly disapproved of, or in an educational or historical context, or in a particularly dated work with no likely appeal to children. Discrimination by a character with whom children can readily identify is unlikely to be acceptable. References to illegal drugs or drug misuse must be innocuous or carry a suitable anti-drug message. No detail of potentially dangerous behaviour which young children are likely to copy, if that behaviour is presented as safe or fun. No glamorisation of realistic or easily accessible weapons such as knives. No focus on anti-social behaviour which young children are likely to copy. Mild bad language only. Aggressive or very frequent use of mild bad language may result in a work being passed at a higher category.There may be nudity with no sexual context. Sex Sexual activity may be implied, but should be discreet and infrequent. Mild sex references and innuendo only.Frightening sequences or situations where characters are in danger should not be prolonged or intense. Fantasy settings may be a mitigating factor.Violence will usually be mild. However there may be moderate violence, without detail, if justified by its context (for example, history, comedy or fantasy).

15 film Certificate

15 - Film Certificate

when a film is rated 15, it is so no one under the age of 15 is allowed to watch this film. These films tend to include more sexual encounters, swearing and more gore and horror. this certificate is taken more seriously as these sort of films are aimed at an adult audience therefore not attempting to target the younger audience. films aimed at a teenage audience cut out a lot of violence in order to appeal to a wider audience. certain films such as the hungers games cut out 7 scenes of violence so that they could target their film at teenagers. 15 is a good rating to make a film at because it attracts a range of audience as can include a level of gore and a fair amount of swearing and violence which therefore make it more realistic. Also by attracting the older generation they are the people with the money therefore paying to watch or buying the film.